In the month of February 2019, I had some time between projects which I occupied with research into the art of product development. There seemed to be a group of people on my Twitter feed which specialized in something called “product”. I didn’t know what it meant, but one guy made it sound so easy to define what product to build. That’s how I found out about jobs to be done. Here’s what I learned about it, and how I applied this product definition technique to the concept that was then called ConsenseKit (which later was renamed to RefactorKit).
One of the main reasons that people hire me is to code. The reason that I say that is because I am using the language of the “jobs-to-be-done” or JTBD theory of how to understand problems and solutions/services.